UM Lohia Two Wheelers Pvt. Ltd, the Indian arm of the American motorcycle maker UM International, LLC -- along with Lohia Auto today announced the opening of its first dealership in the Pondicherry region. The dealership located at M/s Western Motors, No-108, East Coast Road, Pakkamudianpattu was inaugurated by Mr. Rajeev Mishra, CEO - UM Lohia Two Wheelers Pvt. The state of the art dealership located at Pakkamudianpattu is spread over a total area of 2888 sq. ft, which includes 1328 sq.ft of showroom space, and 1560 sq.ft for sales & service support. The entire range of UM accessories and apparel will also be available at the dealership. Besides this, the customers will also be part of the 24x7 Roadside Assistance Programme (RSA) that is already being offer by UM for their pan India clientele.
Speaking at the launch, Mr. Rajeev Mishra, CEO - UM Lohia Two Wheelers Pvt. Ltd, said, "The South Indian market is the key market for UM Motorcycles; contributing nearly 60% of the total two-wheeler market in India. Our aim has always been to reach out to our potential customer base. Pondicherry is the third dealership we have inaugurated in South India after Cochin & Bengaluru. This part of the country has excellent highways through forests and hills making it an ideal playground for cruiser motorcycles. We are confident that we shall get a good response from motorcycle enthusiasts in Pondicherry and surrounding areas. Our unique form of motorcycling is centred around the idea of a perfect connect between the rider, his bike and the terrain he rides through; we call this Pure Motorcycling. We have been working very hard to create motorcycles that engage deeply and are a pleasure to ride in real world riding conditions. With a perfect combination of looks, aesthetics and handling, our UM machines provide an unmatched biking experience. This dealership will house our flagship products Renegade Commando and Renegade Sports S."